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10 reasons to order custom art for your company
Happy Funky Family began its activity with portraits of happiness for individuals, i.e. portraits of family, friends, pets, weddings, travels, memories, homes – in short, portraits that transform loved ones or precious moments into works of art.
Over time, companies have contacted us to embellish their decor and let their teams participate in the creation of an artwork. They asked our artists to create portraits of key players in their company, their corporate culture, their product, their brand or their head office. And then we asked ourselves all sorts of questions.
A family portrait makes you happy, it’s the most beautiful work of art in the world because it represents what you value most? But can what makes sense for a family make sense for a team, a company, a manager? Can tailor-made art improve QWL? Can it make employees feel useful, an indispensable member of a collective moving in the same direction?
We’d love to hear from you, so that we can continue to carry out our mission of putting people at the heart of works of art.
Here are the top 10 reasons for commissioning bespoke work from our artists, which we believe meet a business need:
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Unique and original decoration
By creating a bespoke work of art, the company sets itself apart from its competitors. It reinforces its brand image by offering something truly unique, which cannot be reproduced by others.
Integrating a bespoke work of art into your workspace can stimulate creativity and inspiration among your employees. Work environments enriched with artistic works can foster a sense of well-being, improve the atmosphere and stimulate creative thinking, which can translate into greater employee productivity and satisfaction.
2. Space customization
Custom artwork can transform the work environment, creating an inspiring and stimulating atmosphere for employees. It can be designed to represent values such as innovation, collaboration, diversity or any other aspect important to the company. The artwork can help elevate the aesthetics and ambience of the workplace, which can have a positive impact on employee motivation, productivity and well-being.
The company can set up personalized art commission programs, where employees can request bespoke works that represent their interests, passions or personal history. This shows that the company recognizes the importance of individual expression, and offers a unique opportunity to value employees.
3. Employee recognition
A bespoke piece of art can also be used as a unique reward to recognize outstanding employee contributions. For example, a personalized trophy or piece of art can be created to honor outstanding performance, innovation or employee commitment.
A company can create a recognition wall where bespoke artwork is displayed to showcase employees’ achievements. Each piece can represent a specific employee or team, and serve as a constant reminder of their contribution to the company.
4. Unite teams
When employees participate in the creation of a customized work, it fosters a sense of belonging and cohesion within the company. Artistic collaboration fosters team spirit, creativity and communication between different members of the organization. The artwork becomes a symbol of unity and collaboration within the company.
5. Organize corporate events
Live artwork can be used as event souvenirs. Participants can take the illustrations home with them, or use them to document key points made during the event. This adds an extra dimension to the perceived value of the event and creates lasting memories.
Live sketching creates a friendly, relaxed atmosphere at corporate events. Live drawings add a playful, artistic touch, encouraging informal interaction and spontaneous conversation between participants.
6. Illustrate corporate culture
Custom-made artwork can be used as a visual communication medium to reinforce a company’s brand image. It can be designed taking into account the colors, symbols and graphic elements associated with the company’s visual identity. The artwork can be displayed on the company’s premises, used in marketing campaigns or promotional events, helping to reinforce the company’s reputation.
7. Humanizing hybrid workspaces
Works of art depicting human faces can bring a touch of humanity and warmth to workspaces. They can break up the monotony of office environments and create a more welcoming, friendly atmosphere.
Human faces in art can evoke empathy and emotional connection in those who view them. By displaying artworks featuring facial expressions or gazes, hybrid workspaces can help employees feel more connected and understood, reinforcing a sense of community.
The use of artworks with a human face can promote diversity and inclusion in the workspace. By representing different ethnicities, ages, genders and expressions, these works send an inclusive message and reflect the diversity of the people who make up the company.
Human faces in art also offer an opportunity to express employees’ individuality. Portraits or unique illustrations can be used to highlight the diversity of talents and personalities within the company, making employees feel recognized and valued.
8. Engrave a lasting memory
A bespoke work of art can be created to commemorate the achievements and successes of individual employees or teams. This can take the form of a sculpture, painting or art installation symbolically representing the company’s achievements.
On the occasion of company anniversaries, 10 years, 20 years…. a work of art commemorates the achievements of a decade, celebrates accomplishments and prepares for the future.
9. Tax exemption
Companies subject to corporate income tax can deduct from their taxable income the amount of expenses incurred for the acquisition of original works of art by living artists. This deduction is limited to 0.5% of annual sales, with the possibility of carrying forward the excess over the following five years.
10. Low-cost support for artists and creativity
By commissioning a bespoke work of art from an artist, you are directly supporting his or her career and work. Your commission provides a valuable opportunity for the artist to pursue his or her work and develop his or her artistic practice.
By commissioning an artist to create a bespoke work of art, you encourage original artistic creation and diversity of artistic expression. Artists often have unique visions and distinct styles that can enrich your company’s aesthetic and bring an artistic dimension to your environment.
By integrating a bespoke work of art into your business, you communicate your commitment to art and culture. It can reinforce your brand image and show that your company cares about supporting artists and contributing to the cultural life of your community.
In short, bespoke artwork in a company can help create a unique piece of work by reflecting the company’s vision, reinforcing the brand image, promoting team cohesion and creating an inspiring work environment. This allows the company to stand out and create a specific visual and cultural identity, while fostering employee commitment.